Three Ways To Add Value To Your Supply Chain

Nov 9, 2017 | Customer Service, Services | 0 comments

Extracting as much money from the supply chain has been the traditional focus for businesses. One of the earliest examples can be seen in Henry Ford’s supply chain management strategy. Ford owned the ships that transported finished goods, the rubber plantations that provided rubber for the tires, and the foundries that made steel.

Moving On To Value Chain

Cost reduction may have been the main focus for Henry Ford and many other but lately, the term “value chain” is increasingly used in place of the supply chain. Adding more value, apart from cost control, is seen as critical to retaining the competitive edge in the supply chain industry.

While ensuring costs do not spiral out of control, cost reduction itself cannot be the main and only goal for organizations, according to authors Gülyaz and Jack AA Van Der Veen.

In their white-paper on “How Logistics & Supply Chain can Create and Appropriate Customer Value” the authors describe the two concepts pertaining to customer value. One is the value as seen by the customer which is the difference between the benefits received and the sacrifices they make. The second concept relates to how the customer perceives the value adds experienced before a purchase, during and post-purchase.

Ways To Add Value

More Flexibility: Personalization is the buzz word that is seen across all industry domains. Giving the customer more control and flexibility in terms of services is crucial to stay ahead of the race. Some ways to offer more control and flexibility is to offer ‘logistic menu cards’ where the customers select the mode of delivery and the associated price. If your business is based upon delivering certain goods to your customers, whether that be electronically or physically, a customer subscription management software will help keep on top of what you need to distribute.

Automated Processes: Teaming up with right supply chain providers can help streamline processes and ensure if there is continuous improvement of the processes including component purchasing, process re-engineering, packaging assessment, vendor or supplier evaluation.

Automation can help cut down costs related to labor while speeding up delivery and reaction time.

More Engagement: Collaborating and engaging with key stakeholders including employees, customers, and suppliers is key to driving more value into all processes of supply chain management. Nurturing a strong relationship with vendors and network partners will help supply chain firms to leverage complementary knowledge. The shareholders need to invest in intelligent resources that can enhance capabilities and bring in new processes that are in place with the changing business environment. With value-added operations, product configuration can be delayed until the last minute ensuring customer expectations are met more accurately.

Oceanstar has built a favorable reputation as a global transportation logistics and procurement partner over many decades. We provide the advice and supply chain management you need, whether it be for the procurement of products or the transportation of cargo via ocean, air, trucking, or rail. Click here to learn more about our network and contact us if you would be interested in speaking with an Oceanstar representative.


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